3 часа назад
VP, Senior Manager of Growth Marketing (Fintech)
120 000 - 150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
VP, Senior Manager of Growth Marketing (Fintech): Leading advisor-recruiting growth across IBDs and RIAs by managing the full prospect funnel from lead generation through qualification, nurture, and sales handoff with an accent on performance media, lifecycle marketing, analytics, and compliance. Focus on building a scalable prospecting engine, improving lead quality and conversion, measuring channel ROI, and coaching a data-driven marketing team.
Location: San Diego, California, United States; office-based duties are required.
Salary: $120,000–$150,000 per year, plus eligible annual discretionary cash and restricted stock unit bonus targets of 15% each.
Company
Digital-first financial services provider delivering technology-driven banking, brokerage, and money-management tools to individuals, small businesses, and companies.
What you will do
- Own the end-to-end IBD and RIA prospect funnel, including lead generation, pipeline growth, conversion, and ROI.
- Develop multichannel campaigns across paid media, content, events, partnerships, and email.
- Build segmentation, messaging, lead scoring, qualification, and nurture programs to improve lead quality and conversion.
- Monitor funnel performance, campaign effectiveness, pipeline health, attribution, forecasting, and performance gaps.
- Partner with Sales, Recruiting, Product, Legal, Compliance, Marketing, and Analytics on strategy and execution.
- Manage budgets and resources while building, coaching, and developing a high-performing team.
Requirements
- Bachelor’s degree required; advanced degree preferred.
- 8+ years of progressively senior marketing experience, preferably in securities, brokerage, fintech, wealth management, or financial services.
- Experience leading teams and working across growth marketing, performance media, lifecycle marketing, and analytics.
- Experience with Salesforce, Marketing Cloud, Customer Data Platforms, Tableau, and analytics dashboards.
- Ability to lead complex initiatives, influence senior stakeholders, shape business strategy, and work effectively in ambiguous environments.
- Strong executive communication, judgment, hands-on execution, and understanding of compliance-driven industries.
Culture & Benefits
- Medical, dental, vision, and life insurance may be available.
- Paid sick leave, three weeks of vacation, and approximately 11 holidays.
- HSA or FSA accounts and other voluntary benefits.
- 401(k) retirement savings plan with employer matching and a 529 savings plan.
- Employee mortgage loan program and access to a self-directed trading account.
- Employment eligibility is verified through E-Verify, and offers are contingent on credit, criminal background, and drug screening.
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