Global Marketing Analytics Specialist

Location: Europe

Company

hirify.global is a global technology company focused on helping customers work with leading technologies and improving business outcomes.

What you will do

• Track and analyze marketing performance across the funnel, from first touch through MQL, SQL, pipeline, and revenue.
• Build and maintain dashboards, KPI reports, and reporting frameworks for data-driven decisions.
• Support attribution, campaign, and funnel analysis to connect marketing activity with pipeline and revenue outcomes.
• Align and validate data across marketing automation, CRM, and analytics platforms.
• Translate data into clear insights and recommendations for global and regional marketing stakeholders.
• Develop reporting standards, analytics processes, and marketing measurement capabilities.

Requirements

• Experience in marketing analytics, reporting, marketing operations, or a similar data-focused role, ideally in a global or multi-region environment.
• Experience with BI tools such as Power BI and web analytics platforms such as GA4 or equivalent.
• Familiarity with marketing automation and CRM platforms, including Marketo, HubSpot, Eloqua, Microsoft Dynamics, or Salesforce.
• Understanding of B2B marketing funnel concepts, including MQLs, SQLs, pipeline, and marketing performance metrics.
• Experience with SQL or a strong willingness to develop SQL skills.
• Fluent English, written and verbal, is required. Strong communication skills and the ability to explain data clearly are also expected.

Culture & Benefits

• Collaboration across borders within a global team.
• Opportunities for continuous learning and professional growth.
• Work with leading technologies in a fast-evolving technology landscape.
• Reasonable adjustments are available during the recruitment process for applicants who need them.