Marketing Performance Analytics Sr Specialist (Power BI)

Location: On-site at least four days per week at the hirify.global site in Sumaré, Brazil. Relocation is not authorized.

Company

hirify.global develops innovative products and solutions across global markets, fostering curiosity, creativity, and collaboration.

What you will do

• Deliver campaign performance analytics, identify trends, and provide recommendations to improve marketing effectiveness.
• Prepare performance inputs for monthly business reviews, scorecards, KPI tracking, and business reporting.
• Analyze complex datasets, business rules, and system structures in partnership with IT and business stakeholders.
• Define KPIs and assess performance with Global Integrated Marketing and cross-functional analytics teams.
• Translate marketing data and business questions into clear insights and decision-support deliverables.
• Improve reporting consistency, process efficiency, and adoption of automated reporting and insight tools.

Requirements

• Bachelor’s degree in marketing, business, analytics, data science, or a related discipline.
• Experience in marketing analytics, business analytics, business intelligence, data analysis, or performance reporting.
• Experience generating insights, recommendations, dashboards, and business performance reports from data.
• Experience with Power BI and knowledge of analytics environments such as Python, Snowflake, Azure, and AWS.
• Advanced English proficiency required.

Nice to have

• Experience with DAX, SQL, Adobe Analytics, CDP, and enterprise data environments.
• Knowledge of attribution, marketing mix modeling, segmentation, and digital marketing data flows.
• Experience translating business requirements into analytical solutions and working with large, complex datasets.
• Experience in data validation, cleansing, governance, stakeholder engagement, and project management.
• Exposure to AI-enabled analytics and insight generation.

Culture & Benefits

• Collaborative environment with global colleagues and cross-functional teams.
• Freedom to explore ideas and apply curiosity and creativity to meaningful challenges.
• Programs supporting physical and financial well-being.
• Competitive pay and benefits benchmarked against comparable companies.
• Commitment to equal opportunity and a strong Environmental Health and Safety culture.