1 час назад
Global Paid Media, VP - Corporate Affairs (AI)
150 000 - 225 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Global Paid Media, VP - Corporate Affairs (AI): Leading the planning, execution, measurement, and optimization of global paid media programs across the U.S., Japan, and other international markets with an accent on audience strategy, cross-market coordination, and performance management. Focus on designing incrementality studies and controlled experiments, adapting media strategy to AI-mediated search and discovery, and translating analytics into investment decisions.
Location: New York, United States
Expected annual base salary: $150,000–$225,000
Company
is a global alternative asset manager investing across private equity, real estate, credit, infrastructure, life sciences, growth equity, and other asset classes.
What you will do
- Plan, execute, optimize, and analyze global paid media campaigns across channels and markets.
- Oversee media plan implementation, campaign flighting, delivery timelines, and measurement frameworks.
- Lead media agencies and coordinate media, production, analytics, and measurement workstreams.
- Develop audience segmentation, targeting, and activation strategies across paid media platforms.
- Design testing programs, including incrementality studies, geo-testing, and controlled experiments.
- Manage campaign budgets, media investment, vendors, performance reporting, and leadership updates.
Requirements
- 7+ years of experience in paid media or integrated marketing, with hands-on planning, execution, and optimization experience.
- Experience leading complex, multi-market paid media programs and owning campaigns end to end.
- Strong knowledge of audience strategy, attribution models, performance measurement, and optimization.
- Experience managing media budgets, investment planning, and vendor relationships at scale.
- Experience using AI to improve media planning, buying, optimization, reporting, and audience strategy.
- Strong executive communication and stakeholder management skills.
Culture & Benefits
- Comprehensive medical, dental, vision, and FSA benefits.
- Paid time off and life insurance.
- 401(k) plan and discretionary bonuses.
- Potential eligibility for equity and other incentive compensation.
- Equal employment opportunity and reasonable accommodation support.
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