Consumer Insights Analyst

Location: Monroe, Michigan, United States

Company

hirify.global is a consumer-focused home furnishings company with retail, digital, marketing, merchandising, and product innovation functions.

What you will do

• Manage assigned qualitative and quantitative research projects from business-question definition through survey or discussion-guide development, fieldwork, analysis, and reporting.
• Conduct surveys, interviews, focus groups, concept tests, and ad hoc studies focused on consumer behavior, needs, attitudes, and decision-making.
• Analyze research, customer experience, retail performance, and internal business data to identify patterns, performance drivers, consumer needs, and growth opportunities.
• Develop expertise in the Brand Health Tracker, DIY research platforms, and customer experience platforms; support dashboard accuracy and investigate unexpected results.
• Create clear reports and presentations, communicate findings to cross-functional partners, and connect evidence to practical business actions.
• Monitor consumer, category, competitive, and market trends and maintain the insights knowledge-management platform.

Requirements

• Bachelor’s degree in Marketing, Business, Analytics, Statistics, Social Sciences, or a related field, plus 2–4 years of relevant experience.
• Experience supporting or managing quantitative and qualitative research, including questionnaire development, fieldwork, analysis, and reporting.
• Ability to analyze data, recognize meaningful patterns, and translate findings into clear business implications.
• Strong written, verbal, and visual communication skills, with proficiency in Microsoft Excel and PowerPoint.
• High attention to detail, intellectual curiosity, sound judgment, and a collaborative working style.

Nice to have

• Experience using AI, large language models, and advanced analytics platforms to analyze large datasets and connect insights across disparate sources.
• Experience with survey platforms, insight communities, brand tracking, customer experience dashboards, or data-visualization tools.
• Familiarity with statistical analysis techniques and tools for survey or customer experience data.
• Experience in retail, durable goods, home furnishings, or another consumer-focused category.

Culture & Benefits

• Inclusive work environment focused on collaboration and employee contributions.
• Medical, vision, dental, and basic life insurance for US employees and their families.
• 401(k) retirement plan with company matching of up to 6%.
• Paid holidays, vacation, and personal or state-mandated sick time.
• Full-time schedule of 40 hours per week.