TV, Video, Audio & Display Senior Specialist

Location: Mexico City, Reforma office; hybrid work with two days per week in the office required

Company

hirify.global is an independent full-funnel marketing agency focused on media, measurement, and growth across Commerce, Search, Social, TV, and Audio.

What you will do

• Launch, pace, monitor, and optimize TV, video, audio, and display campaigns focused on reach, customer acquisition, revenue, and LTV.
• Analyze campaign results and recommend budget, pacing, frequency-cap, network-mix, and inventory-quality changes.
• Prepare recurring performance reports, QBR inputs, and clear explanations of results and next steps for clients.
• Run small pilots, A/B tests, or simple holdouts with predefined success criteria before scaling changes.
• Apply audience, data-source, attention, viewability, brand-safety, frequency, and overlap best practices.
• Collaborate with Client Leadership, Analytics/Econometrics, Creative, Search, Social, and Commerce/Retail Media teams while documenting reusable processes and learnings.

Requirements

• 3–5+ years of hands-on experience running TV, video, audio, and display campaigns, or analytical experience with strong media analytics exposure.
• Experience with GA4 and platform analytics, including turning performance data into clear actions and basic forecasts.
• Understanding of A/B testing, incrementality or lift testing, and statistical significance.
• Strong written and verbal communication skills, including presenting to clients on weekly calls with limited oversight.
• Ability to manage work queues, maintain accurate reporting, protect budgets and pacing, and reduce non-converting spend.
• Comfort with attending the Reforma, CDMX office two days per week is required.

Nice to have

• SQL experience.
• Experience with AI tools, Bliss Point signals, or optimization features.

Culture & Benefits

• Flexible hybrid work environment with unlimited paid time off and 16 paid holidays.
• Major medical coverage including dental and vision, life insurance, and a savings fund with a 10% employer match when employees contribute.
• Paid parental leave: 16 weeks for birthing parents and 6 weeks for non-birthing parents, both at 100% pay.
• Learning and development through LinkedIn Learning, mentorship, and leadership development programs.
• Equity, wellness benefits, and an ownership-focused culture centered on measurable outcomes and reducing waste.