8 дней назад
Growth Marketing Manager (Fintech)
40 000 - 58 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Manager (Fintech): Owning LinkedIn, X, Instagram, and email growth for a quantitative finance education business with an accent on audience development, lifecycle marketing, and conversion performance. Focus on building funnels from first touch to admissions calls, testing hooks and offers, and turning channel data into applications and enrolled students.
Location: Remote from South Africa, Colombia, Argentina, Mexico, Brazil, or the United States; daily working-hour overlap with US Eastern hours is required.
Salary: $40,000–$58,000 USD per year, depending on experience and demonstrated results, plus performance-based upside.
Company
trains students and early-career professionals for careers in quantitative trading, research, and development.
What you will do
- Own the strategy, writing, creative direction, publishing, analytics, and results for LinkedIn, X, Instagram, and email.
- Manage the company page and founder's personal brand on LinkedIn, and build a credible presence in quant, trading, and finance-career discussions on X.
- Create short-form videos, carousels, posts, threads, lead magnets, opt-in flows, nurture sequences, broadcasts, and re-engagement campaigns.
- Optimize landing pages and the funnel from first touch through booked admissions calls, applications, and enrollments.
- Run weekly tests across hooks, formats, subject lines, send times, and offers, using performance data to guide changes.
- Report weekly on subscriber growth, email performance, booked calls, applications, and enrolled students; later direct editors, designers, and other contractors.
Requirements
- Demonstrated personal experience growing an audience or email list to significant scale, with measurable results.
- Excellent written English required for hooks, posts, threads, subject lines, and long-form emails.
- Hands-on experience with an email platform such as Kit/ConvertKit, Klaviyo, Customer.io, or HubSpot, including flows, segmentation, and automations.
- Strong understanding of opt-in rate, open and click rates, reply rate, booked-call rate, show rate, CAC, and LTV.
- Experience operating more than one marketing channel, shipping daily, and working consistently during US Eastern hours.
- Ability to learn quantitative finance well enough to write about it accurately; comfort on camera or directing on-camera content is also required.
Nice to have
- Experience growing a personal account, newsletter, or audience from zero.
- Genuine interest in markets, trading, or technical subjects.
- Experience marketing education, coaching, B2B, or another product involving a sales call.
- Comfort using AI tools for research and drafting while maintaining natural-sounding output.
Culture & Benefits
- Fully remote work with flexible hours.
- Complete ownership of four channels with a direct line to the founder.
- Budget for marketing tools and contractors after successful channels have been demonstrated.
- Opportunity to build and lead a team as the channels grow.
- Performance-based upside tied to list growth, booked calls, and enrollments.
Hiring process
- Short introductory call.
- Paid practical exercise covering a LinkedIn post, an X thread, and an email for a real campaign, followed by a discussion of the approach.
- Applicants should share results from previous work and professional references.
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