Director, Digital COE Lead, North Asia (Retail)

Location: Minato-Ku, Japan (Tokyo Corporate Office)

Company

hirify.global operates a global house of fashion brands, including Coach and Kate Spade New York.

What you will do

• Define and deliver digital growth, profitability, and commercial KPI targets for Japan and Korea.
• Lead digital product strategy, long-term vision, and multi-year roadmaps across customer-facing and associate-facing omnichannel capabilities.
• Design localized customer journeys across e-commerce, stores, clienteling, messaging, appointments, fulfillment, and post-purchase services.
• Drive customer-centric innovation through design thinking, lean experimentation, A/B testing, analytics, and market benchmarking.
• Manage demand intake, prioritization, delivery, measurement, and alignment with architecture, security, performance, and global standards.
• Build ecosystem partnerships and lead the North Asia Digital Hub across product management, UX/UI, and CDP/CRM personalization.

Requirements

• 10–15+ years of leadership experience in digital product management, including building products and teams.
• Strong understanding of digital business, e-commerce platforms, commerce engines, CMS, and product information management systems.
• Proven experience in retail or consumer products with a commercial and customer-focused mindset.
• Strong analytical and financial skills, including financial modeling, forecasting, scenario analysis, and ROI/IRR calculations.
• Experience working in complex multinational organizations and influencing local brand partners and global digital and IT teams.
• Excellent written and verbal communication skills in both Japanese and English are required. A bachelor's degree or MBA is preferred.

Culture & Benefits

• Work in an inclusive, global, multi-brand environment.
• Collaborate across brands, functions, and international digital and IT teams.
• Lead cultural change toward customer-centric digital and omnichannel ways of working.
• Develop people and build effective, collaborative teams.
• Operate with an emphasis on creativity, customer focus, learning, strategic agility, and results.