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4 дня назад

Vaccines - Head of Marketing - Beijing

Формат работы
onsite
Тип работы
fulltime
Грейд
head
Английский
c1
Страна
China
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Vaccines - Head of Marketing - Beijing (Pharmaceutical Marketing): Developing and executing marketing strategies for RSV, PTX, and FLU vaccines in China with an accent on brand building, customer engagement, and digital marketing. Focus on leading cross-functional initiatives, developing the Innovation Center strategy, managing KOL and public relations activities, and building a high-performing marketing organization.

Location: Beijing, China

Company

hirify.global develops medicines and vaccines to improve health outcomes and advance science.

What you will do

  • Define and execute marketing strategies for RSV, PTX, and FLU vaccine products in the China market.
  • Develop annual marketing plans, contribute to the ten-year Country Strategic Plan, and propose three-year budgets.
  • Lead cross-functional marketing programs, promotional activities, customer engagement initiatives, and events across ToB and ToC channels.
  • Develop new customer segments, channels, digital marketing solutions, and innovative collaboration models.
  • Build the Innovation Center strategy, manage public relations and KOL engagement, plan showcase events, and monitor innovation projects.
  • Lead consumer education and promotion initiatives while coordinating internal resources and advising partners on Beyfortus business strategies.

Requirements

  • Bachelor’s degree or above in sales, marketing, or a related field.
  • At least 10 years of sales, marketing, or strategic planning experience in a similar pharmaceutical industry position.
  • Proven experience leading, coaching, and developing a sales or marketing organization.
  • Strong cross-functional collaboration, influencing, communication, negotiation, and presentation skills.
  • Excellent people leadership, strategic thinking, analytical ability, problem-solving skills, and creative thinking.
  • Very fluent spoken and written English and Chinese required.

Nice to have

  • Healthcare-related education.
  • MBA background.
  • In-depth pharmaceutical and vaccine product knowledge.

Culture & Benefits

  • Work in a dynamic, fast-paced environment focused on sustainable business growth.
  • Collaborate across functions and with external partners and government authorities.
  • Support talent development through mentorship, coaching, and career growth.
  • Operate within company compliance requirements and an equal-opportunity environment.

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