8 часов назад
Lead, Content Strategy & Digital Engagement (Investment Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Lead, Content Strategy & Digital Engagement (Investment Marketing): Leading Asia's investment content strategy and developing digital-first marketing communications across institutional, retail, insurance, pensions, private banking, and other business channels with an accent on multi-channel storytelling, investment products, and stakeholder alignment. Focus on building content campaigns and thought leadership, improving governance and automation, leading a high-performing team, and optimizing execution through performance insights.
Location: Hong Kong, Hong Kong; hybrid schedule with at least four days per week in the designated office and one day outside an office
Company
is an independent global investment firm providing investment strategies and vehicles to clients worldwide.
What you will do
- Develop and execute Asia's content strategy across equities, fixed income, alternatives, multi-asset, and macro themes.
- Lead investment marketing content creation across digital, social, web, video, email, presentations, and sales materials.
- Drive content campaigns, product launches, thought leadership, and market event communications.
- Partner with sales teams to deliver client-focused content and tools supporting business growth.
- Lead and develop a high-performing content team while managing priorities and execution quality.
- Improve content governance, workflows, technology adoption, automation, and performance optimization; represent APAC in global initiatives.
Requirements
- 8–10+ years of experience in content marketing, investment communications, product marketing, or related financial services roles.
- Bachelor's degree in Business, Finance, Marketing, Communications, or a related field.
- Fluent English, Cantonese, and Mandarin are required.
- Strong understanding of investment products, markets, and financial communications.
- Experience developing content strategies and delivering multi-channel marketing campaigns.
- Proven people leadership, stakeholder management, writing, editing, storytelling, presentation, project management, commercial judgment, and prioritization skills.
Nice to have
- MBA and/or CFA.
- Experience with Bloomberg, Morningstar, and other data platforms.
- Interest in digital innovation, AI, automation, and content technology solutions.
Culture & Benefits
- Hybrid workplace model with a structured office schedule.
- Generous annual leave and flexible paid time off.
- Learning and development programs.
- Health and wellbeing benefits.
- Parental leave benefits and an employee stock purchase plan where applicable.
Hiring process
- Applications are submitted directly through Careers.
- Candidates not notified within twelve weeks may consider their application unsuccessful.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
5 дней назад
Manager I, Digital Marketing
1 день назад
Sr Digital Marketing Specialist
21 час назад
VP, Product Marketing (AI Advertising)
300 000 - 400 000$
2 дня назад
Head of Marketing
5 дней назад
Senior Strategist (Brand Strategy)
60 000 - 140 000$
23 часа назад