Sr. Director, Amazon Digital Marketplace (Amazon Ads)

Location: New York, New York, USA (Corporate Headquarters)

Base pay range: $180,000–$200,000 per year

Company

Coach is a global fashion house founded in New York in 1941 and part of hirify.global, a global house of brands.

What you will do

• Define and own the multi-year Amazon strategy, roadmap, and role of Amazon’s media and marketing ecosystem in enterprise growth.
• Own the Amazon P&L, including topline, profitability, marketing investment, ROI, attribution, and incrementality.
• Lead full-funnel Amazon marketing across Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, search, content, and emerging ad formats.
• Drive joint business planning with Amazon, external agencies, and senior stakeholders across marketing, merchandising, finance, and digital.
• Build scalable operating models and lead a high-performing organization across performance marketing, analytics, and content.
• Identify, test, and scale retail media, AI-driven targeting, content, and marketplace innovation opportunities.

Requirements

• 10+ years of experience across digital commerce, performance marketing, or marketplace strategy.
• Deep strategic and operational expertise in Amazon’s advertising and marketing ecosystem, including Sponsored Ads and DSP.
• Strong financial acumen and experience managing large-scale media investments with measurable business impact.
• Proven ability to connect marketing strategy to P&L outcomes and translate complex data into business insights.
• Advanced analytical and performance measurement capabilities, with the ability to operate strategically and tactically.
• Outstanding leadership, executive communication, talent development, and cross-functional influencing skills.

Nice to have

• Global and/or luxury brand experience.
• Experience integrating brand and performance marketing strategies.

Culture & Benefits

• Inclusive, innovative environment focused on courage, creativity, customer focus, and results.
• Medical, dental, and vision insurance.
• 401(k), disability insurance, commuter benefits, and tuition assistance.
• Paid paternity and maternity leave.
• Equal opportunity and affirmative action employment practices with reasonable accommodation available for disabilities or religious beliefs.