Global Patient Marketing Lead (Rare Disease)

Location: Cambridge, Massachusetts, United States; hybrid

Compensation is determined based on demonstrated experience.

Company

hirify.global is an R&D-driven biopharmaceutical company developing medicines and vaccines, with a focus on immune challenges, rare diseases, cancers, and specialty care neurological conditions.

What you will do

• Develop and lead the global patient and caregiver marketing strategy for rilzabrutinib in IgG4-related disease.
• Conduct patient research and journey mapping to identify diagnostic, treatment, and engagement barriers.
• Design disease-awareness campaigns and accessible patient education resources for global markets.
• Coordinate with Public Affairs, Patient Advocacy, Medical Affairs, Regulatory, Communications, Market Access, and other brand-team functions.
• Lead digital and omnichannel engagement, including development of a patient-facing digital platform or resource hub.
• Support country affiliates, agencies, and vendors in adapting and delivering patient marketing programs.

Requirements

• 8+ years of marketing experience in the pharmaceutical or biotechnology industry, with patient marketing, rare disease, or specialty-care experience.
• Experience developing and executing global or multi-market patient marketing strategies.
• Strong understanding of patient journeys in rare or complex diseases and the ability to turn insights into actionable programs.
• Strong cross-functional leadership and stakeholder-influence skills.
• Excellent communication and storytelling skills, including translating complex scientific concepts into patient-friendly narratives.
• Ability to work in the Cambridge hybrid setup and travel internationally as required.

Nice to have

• Experience in prelaunch or launch environments.
• Rare disease or autoimmune/immunology experience.

Culture & Benefits

• Supportive, future-focused work environment.
• Opportunities for promotion and international or lateral career moves.
• Rewards package aligned with contribution and impact.
• Healthcare, prevention, and wellness benefits.
• At least 14 weeks of gender-neutral parental leave.