Marketing Technology & Digital Experience Lead (AI)

Location: Hybrid role based at HHMI headquarters in Chevy Chase, Maryland, with three days in person Tuesday through Thursday. Applicants must be eligible to work in the United States.

Salary: $140,000–$175,000 annual hiring pay range.

Company

hirify.global supports biomedical research, education, student development, and science communication across the United States.

What you will do

• Design, implement, and own digital analytics infrastructure, conversion tracking, journey dashboards, and UTM taxonomy governance.
• Build cross-channel measurement and event-tracking architecture across web, email, social, paid media, and in-person events.
• Lead CRM and CDP vendor evaluation, data modeling, identity resolution, integrations, governance, and ongoing administration.
• Monitor HHMI’s visibility across traditional search and AI platforms, identifying content and experience opportunities.
• Integrate CRM, CDP, analytics, email, and website systems, including Mailchimp infrastructure and attribution.
• Develop reporting, audience segmentation, and measurement foundations for the website redesign and future audience modeling.

Requirements

• 8–10 years of experience across digital analytics and marketing operations in a matrixed organization.
• Demonstrated experience building and owning CRM and CDP platforms, including vendor selection, data models, and integrations.
• Strong understanding of data governance, integration architecture, identity resolution, and maintainable systems.
• Experience with SEO, AEO, search performance analysis, UTM taxonomy, campaign tracking, and pixel tracking.
• Ability to collaborate across content, marketing, and technology teams and communicate insights to non-technical stakeholders.
• Must be eligible to work in the United States; visa sponsorship is not available.

Culture & Benefits

• Hybrid work schedule with three in-person days at headquarters each week.
• Competitive pay and comprehensive health benefits.
• Retirement plans, paid time off, recognition programs, and wellness benefits.
• Work supporting biomedical research, education, and science communication.

Hiring process

• Submit a resume with the application.
• A cover letter describing interest and relevant experience is encouraged.