Salesforce Product Manager, Marketing & Data Clouds (Salesforce)

Location: Hybrid, with three days onsite each week at 1277 Treat Boulevard, Walnut Creek, California, United States

Salary: $135,158–$193,080 annually

Company

AAA provides member services and supports members in navigating everyday challenges.

What you will do

• Own product strategy, roadmaps, goals, metrics, and backlog prioritization for Salesforce Marketing Cloud and Data Cloud products.
• Lead discovery and requirements sessions, translating business needs into functional requirements, user journeys, and platform solution designs.
• Guide implementations across Salesforce Marketing Cloud, Data Cloud, integrations, configuration, testing, data validation, training, and post-implementation support.
• Drive the functional rollout of Salesforce AI capabilities, including Agentforce Marketing and predictive analytics.
• Partner with marketing stakeholders, engineers, and technology teams to resolve issues and deliver product capabilities.
• Mentor and coach other product managers while influencing enterprise policies, initiatives, and product innovation.

Requirements

• Bachelor of Science degree in a related discipline or equivalent education and experience.
• 12+ years of product or content management experience, including five years as a technical lead, supervisor, or manager with significant coaching or mentoring responsibilities.
• Hands-on experience delivering Salesforce Marketing stack projects from initiation through implementation and support.
• Strong functional expertise in Salesforce Data Cloud and Marketing Cloud, Salesforce administration, cloud technologies, and integrations.
• Experience with product strategy, roadmap creation, backlog prioritization, ROI analysis, user story mapping, and Agile/Scrum methodologies.
• Salesforce Certified Data Cloud Consultant or Marketing Cloud Consultant certification is required.

Nice to have

• Salesforce Certified Administrator certification.
• Salesforce integration experience involving multiple business systems and integration tools.

Culture & Benefits

• Collaborative environment focused on delivering exceptional member service.
• Discretionary annual incentive or other incentive plan participation, depending on position.
• Medical, dental, vision, wellness benefits, and 401(k) matching up to 6% of eligible earnings.
• Paid holidays, accrued paid time off, and additional volunteer time.
• Free AAA Classic Membership, AAA product discounts, and tuition reimbursement.