Marketing Specialist (Packaging Automation)

Location: Homer, Michigan, USA

Company

hirify.global is a growing packaging automation company with a global market presence and an entrepreneurial operating culture.

What you will do

• Plan, execute, and measure integrated campaigns across digital marketing, events, public relations, and advertising.
• Lead digital marketing activities covering website content, SEO, PPC, email, social media, and marketing automation.
• Create and manage brochures, presentations, videos, photography, case studies, and thought leadership content.
• Coordinate public relations, media outreach, external agencies, advertising placements, and trade show programs.
• Support product launches and aftermarket marketing initiatives while collaborating with sales and product teams.
• Manage the marketing budget and maintain consistent brand standards across print, digital, and product applications.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
• 3+ years of marketing experience focused on digital marketing, content creation, or campaign execution.
• Strong writing and editing skills with experience creating clear, compelling marketing content.
• Experience with integrated campaigns, website content management, email marketing, social media, SEO, paid media, and marketing analytics.
• Ability to manage multiple projects, prioritize work, meet deadlines, and collaborate with sales and product teams.
• Must be eligible to work in the United States; employment eligibility is verified through E-Verify.

Nice to have

• Experience with CRM systems and marketing automation tools.
• Interest in manufacturing, automation, or B2B marketing environments.

Culture & Benefits

• Open, communicative environment that supports individual initiative and career growth.
• Medical and dental programs, life insurance, paid time off, and a retirement savings plan with company matching.
• Benefits eligibility begins on the first day of employment.
• Opportunity to contribute to a growing organization competing in global markets.