5 дней назад
Regional Marketing Manager, APAC EP (MedTech)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Regional Marketing Manager, APAC EP (MedTech) (Brand Marketing/Product Management): Developing and executing regional marketing strategies, brand plans, product launches, and integrated campaigns for the electrophysiology portfolio across APAC with an accent on market adaptation, regulatory compliance, and cross-functional execution. Focus on segmentation, customer journey mapping, digital programs, campaign analytics, commercial insights, and coordinating local affiliate enablement across multiple markets.
Location: Singapore, Singapore; travel across APAC may be required for up to 30–40% of working time.
Company
Johnson & Johnson MedTech develops healthcare solutions and medical technologies for the prevention, treatment, and management of complex diseases.
What you will do
- Translate global electrophysiology marketing strategies into APAC regional plans and local execution roadmaps.
- Develop brand plans, product positioning, launch strategies, channel strategies, and integrated campaigns.
- Lead market segmentation, customer journey mapping, and targeting across key APAC markets.
- Create marketing assets, content briefs, digital programs, and multi-channel initiatives with creative and communications teams.
- Provide affiliates with campaign toolkits, training materials, sales enablement, and field support.
- Measure campaign performance and ROI, develop commercial and competitive insights, and manage external agencies and vendors.
Requirements
- Bachelor’s degree in Marketing, Business, Life Sciences, or a related field; an MBA is preferred.
- At least 5 years of marketing experience, including 3–5 years in regional APAC or large multi-country roles.
- Experience in healthcare, biopharma, medical devices, or another regulated industry is strongly preferred.
- Demonstrated experience in brand management, product launches, and multi-channel campaign execution.
- Experience collaborating with cross-functional teams and supporting local affiliates across multiple markets.
- Fluent English, strong analytical, communication, influencing, project management, and stakeholder management skills.
Nice to have
- MBA or additional APAC language skills.
- Experience with CRM-driven campaigns, digital marketing channels, and marketing analytics.
Culture & Benefits
- Work in a cross-country APAC environment with global and local marketing stakeholders.
- Collaborate with medical affairs, sales, market access, commercial operations, regulatory, and compliance teams.
- Support an inclusive work environment focused on individual dignity, diversity, and employee merit.
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