7 дней назад
Marketing Manager, Global Growth Marketing, Trauma (MedTech)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Manager, Global Growth Marketing, Trauma (MedTech): Leading global portfolio strategy and lifecycle execution for trauma products in a regulated healthcare environment with an accent on product launches, brand positioning, and cross-functional commercialization. Focus on developing worldwide launch plans, optimizing product portfolios, partnering with R&D and regional teams, and using customer insights to drive market growth.
Location: West Chester, Pennsylvania, United States of America; approximately 20% domestic and international travel, including weekends.
Company
Johnson & Johnson MedTech develops healthcare and orthopaedic solutions, including trauma products, through the DePuy Synthes business.
What you will do
- Lead global portfolio strategy and lifecycle execution for trauma products across international markets.
- Develop brand strategies, value propositions, positioning, marketing materials, pricing strategies, promotional plans, training plans, forecasts, and inventory rollout plans for worldwide product launches.
- Partner with R&D, supply chain, medical affairs, regulatory, commercial, sales, and regional marketing teams to support product development and on-time launches.
- Optimize the product portfolio and contribute to quality initiatives and multigenerational portfolio plans.
- Identify potential acquisition and strategic partnership opportunities, developing business cases for internal approval.
- Conduct customer insight activities through market research, customer interaction, industry meetings, sales co-travel, and review of medical literature.
Requirements
- Bachelor’s degree required; MBA preferred.
- At least 5 years of experience in marketing, sales, R&D, or related business functions.
- Experience developing and launching products, services, or programs for the healthcare community.
- Ability to make informed decisions in ambiguous environments and influence without authority in a matrixed organization.
- Excellent written, verbal, communication, and presentation skills.
- Ability to work in a hands-on, fast-paced, customer-focused environment.
Nice to have
- At least 2 years of experience in medical devices or another regulated healthcare environment.
- Orthopaedics experience.
- Experience working with surgeon customers and sales forces.
- Worldwide or international business experience.
Culture & Benefits
- Work in a healthcare innovation environment focused on smarter, less invasive, and more personalized treatments.
- Collaborate across a global, cross-functional organization and with external strategic partners.
- Provide support for professional education, trade shows, and customer-facing industry events.
- The Orthopaedics business is planned to separate into a standalone DePuy Synthes company, subject to legal, regulatory, and customary approvals.
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