RYOBI General Manager - Asia (Power Tools)

Location: Hong Kong or Ho Chi Minh City, Vietnam

Company

hirify.global operates the RYOBI power tools business across Asian markets.

What you will do

• Own full P&L performance, including revenue growth, gross margin, costs, and profitability across Asia.
• Develop and execute a 3–5 year regional growth strategy covering market expansion, channels, partnerships, and portfolio optimization.
• Lead regional product, innovation, marketing, sales, distribution, and go-to-market strategies.
• Translate customer, end-user, channel, competitive, and category insights into commercial decisions and business cases.
• Coordinate Sales, Product, Marketing, Supply Chain, Finance, Operations, and global teams to improve execution and operational efficiency.
• Build and develop a high-performing regional leadership organization, including succession planning and talent development.

Requirements

• 12+ years of progressive experience in general management, product leadership, or commercial leadership within consumer goods, power tools, or adjacent industries.
• Proven full P&L ownership in a regional or multi-country leadership role.
• Experience developing and executing growth strategies across diverse Asian markets.
• Strong background in product strategy, innovation, go-to-market execution, and Asian retail, e-commerce, or professional distribution channels.
• Track record of building and leading high-performing cross-functional teams, with strong strategic, analytical, communication, and executive leadership skills.
• Willingness to travel extensively across Asia as needed.

Culture & Benefits

• Regional leadership role with participation in the global leadership team.
• Responsibility for building a culture of accountability, collaboration, and high performance.
• Opportunity to shape the RYOBI business and innovation pipeline across Asian markets.
• Full-time employment.