Director, Playfly Creates (Media)

Location: New York, New York, United States; hybrid

Base pay: $145,000–$180,000 USD annually

Company

hirify.global is a sports marketing and media company connecting brands with sports fans through linear, digital, and experiential assets, including live broadcasts, college and high school multimedia rights, uniform branding, and sponsorship platforms.

What you will do

• Lead, coach, and develop a team creating strategic media solutions that support revenue growth.
• Partner with media sellers to develop customized recommendations aligned with advertiser objectives and Playfly assets.
• Lead RFP responses and proactive sales opportunities using marketplace knowledge, category expertise, audience insights, and media trends.
• Provide consultative support throughout the sales cycle and advise sales leadership on high-value opportunities and client relationships.
• Develop scalable sales materials, category narratives, marketplace insights, and go-to-market strategies.
• Collaborate with media, content, partnerships, client services, research, and activation teams to ensure solutions are feasible and successfully executed.

Requirements

• Bachelor’s degree.
• 8–10 years of experience in broadcast or cable networks and/or integrated marketing.
• Experience working for or interacting with agencies and across media platforms and emerging trends.
• Prior management or team lead experience.
• Excellent presentation, communication, writing, organization, adaptability, and multitasking skills.
• Advanced knowledge of Microsoft Office, including Word, Excel, and Outlook, plus executive-level project management skills.

Nice to have

• Experience with professional sports teams, athletic departments, cable networks, or branded entertainment.
• Custom Show experience.

Culture & Benefits

• Inclusive workplace focused on diversity, equity, and lasting institutional change.
• Collaboration across business divisions and partnerships with brands, athletes, academic institutions, and communities.
• Some travel may be required based on sales cycles and client needs.
• Reasonable accommodations are available for qualified individuals with disabilities.
• Visa sponsorship is not available for this role.