1 день назад
Marketing Assistant Manager (Music)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Assistant Manager (Music) (Digital Marketing, Social Media): Developing and executing integrated marketing campaigns for artists and music releases with an accent on audience engagement, streaming growth, social content, and campaign analytics. Focus on coordinating artists and external partners, creating short-form video strategies, optimizing performance using data, and managing campaign budgets.
Location: Hong Kong, Hong Kong
Company
is a global music entertainment company working with artists, music releases, and audience-focused campaigns.
What you will do
- Develop and execute marketing plans for local and international artists, releases, and projects.
- Manage campaigns end to end, from pre-release planning through post-release performance evaluation.
- Create social media strategies, content calendars, short-form video initiatives, and playlist-pitching activities.
- Collaborate with artists, artist managers, digital teams, media partners, influencers, content creators, and internal stakeholders.
- Analyze streaming, social media, audience, and campaign data to track KPIs and optimize ROI.
- Manage campaign budgets, monitor expenditures, and evaluate marketing investments.
Requirements
- 4–5 years of experience in the music industry.
- Bachelor’s degree in Communication.
- Strong understanding of market trends and Gen Z-oriented content.
- Video shooting and editing experience, including engaging content creation.
- Experience with Photoshop, Illustrator, InDesign, Final Cut Pro X, Adobe After Effects, or Adobe Premiere.
- Creative, results-oriented, proactive, organized, and able to collaborate with internal and external stakeholders.
Nice to have
- Bilingual Chinese and English communication skills.
- Broad interest in music across genres.
Culture & Benefits
- Inclusive, collaborative, and globally connected working environment.
- Modern office designed to support productivity, creativity, and teamwork.
- Professional growth and development opportunities.
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