Manager of Marketing

Location: Dallas, Texas, United States

Company

hirify.global is a banking institution serving business units and geographic markets through financial products and services.

What you will do

• Support the development and execution of annual marketing plans for assigned business units and markets.
• Evaluate customer research, market conditions, competitor data, and market positioning to recommend marketing actions.
• Coordinate traditional media campaigns, sales promotions, advertising brochures, branch merchandising, direct marketing, and event-driven projects.
• Coordinate digital marketing assets such as display ads, text ads, landing pages, websites, and blogs with vendors and agencies.
• Track and reconcile media and digital marketing budgets and evaluate campaign performance, ROI, and improvement opportunities.
• Manage relationships with advertising agencies, design firms, web developers, and print vendors while ensuring quality, service levels, and competitive pricing.

Requirements

• BS/BA degree.
• Five years of experience in a related position.
• Ability to analyze financial reports, legal documents, market information, and business correspondence.
• Strong written, presentation, communication, creative thinking, and problem-solving skills.
• Proofreading and editing skills, with the ability to create effective business messaging.
• Proficiency with MS Office programs.

Culture & Benefits

• Marketing activities must comply with applicable laws, regulations, policies, and procedures.
• Required compliance training is part of the role.
• Equal employment opportunity principles apply across legally protected classifications.