Senior Manager, Brand Insights (Commercial Market Research)

Location: Princeton, New Jersey, United States; hybrid work policy with 20% travel expected

Salary: $150,034–$224,250 annually, plus incentive opportunity

Company

hirify.global is a global healthcare company researching, developing, manufacturing, and marketing pharmaceutical and nutraceutical products focused on unmet medical needs and everyday health.

What you will do

• Lead the design, execution, and management of qualitative and quantitative primary market research for pipeline, prelaunch, and inline products.
• Commission and partner with market research vendors on primary and secondary research in US and international markets.
• Develop cross-functional secondary analytics reports and leadership KPI dashboards for market and brand performance.
• Conduct disease-area situation analyses and SWOT assessments to support annual brand planning.
• Lead strategic insights workshops and translate research data into insights and key business questions.
• Partner with forecasting teams, manage brand budgets, and represent Business Analysis in business meetings.

Requirements

• 7 years of pharmaceutical or biotech commercial experience preferred, including 3–4 years in primary or secondary market research or consulting.
• Bachelor’s or postgraduate degree in a quantitative field such as public health, statistics, management science, engineering, accounting, business, marketing, or economics.
• Experience with qualitative and quantitative market research tools and pharmaceutical research techniques.
• Experience working with prescription, patient-level, sales, payer, and other secondary market research data.
• Strong analytical, project management, fiscal management, decision-making, communication, and Microsoft Office skills.
• Ability to work in a hybrid arrangement based in Princeton, New Jersey, with approximately 20% business travel.

Culture & Benefits

• Work independently with limited supervision in a dynamic, fast-paced, complex matrix environment.
• Collaborate with marketing, sales, sales operations, senior leadership, brand teams, forecasting, and Business Analysis.
• Medical, dental, vision, prescription drug, life, accidental death and dismemberment, and disability insurance.
• Tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs.
• Opportunity to contribute to strategic decisions supporting patients, customers, and pharmaceutical brands.