Specialist PR & VIP/Influencer - Child Safety & Lifestyle (m/f/d)

Location: Italy / Milano

Company

hirify.global develops child-safety and lifestyle products including car seats, baby carriers, kids furniture and strollers.

What you will do

• Execute and support global PR, influencer and VIP strategies aligned with brand positioning and communication priorities.
• Identify and build relationships with influencers, VIPs, tastemakers, experts, institutions and key opinion leaders across parenting, lifestyle, fashion, design, health and wellness, child safety, automotive and technology.
• Manage influencer collaborations from partner identification and outreach through negotiations, contracts, product seeding, content approvals, campaign coordination and reporting.
• Support media relations, including press contacts, communication materials, product loans and editorial opportunities.
• Plan and execute PR events, influencer activations, product launches and experiential initiatives, including guest management and on-site support.
• Collaborate with international markets and PR agencies, monitor coverage and campaign performance, and develop global PR toolkits and best-practice resources.

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Media Studies, International Relations or a related field.
• First experience in PR, influencer marketing, brand communications or a comparable communications role.
• Relevant experience in premium lifestyle, fashion, parenting, design, consumer goods, automotive, technology or child safety.
• Strong understanding of influencer marketing, social media platforms, creator ecosystems and content trends.
• Experience managing influencer or PR campaigns from briefing and activation through reporting and evaluation.
• Excellent written and spoken English required. German is considered a plus.

Culture & Benefits

• International environment with employees from over 29 nations.
• Opportunities for professional and personal development in a rapidly growing business.
• Inclusive working environment focused on diversity and equal opportunities.
• Competitive salary, attractive annual leave and discounts on hirify.global products.
• Company values include Imagination, Belief, Passion, Strength, Respect and Love.