1 день назад
Product Director, Patient and Nurse Marketing, DARZALEX
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Director, Patient and Nurse Marketing, DARZALEX (Oncology Marketing): Shaping patient and nurse marketing programs for DARZALEX with an accent on insight generation, education, activation, support strategy, and cross-functional execution. Focus on translating patient and market insights into measurable programs, optimizing content and media effectiveness, and evaluating impact across the patient journey.
Location: Horsham, Pennsylvania, United States of America
Company
Johnson & Johnson MedTech develops healthcare and oncology solutions focused on improving patient outcomes and advancing treatment.
What you will do
- Lead patient and nurse marketing strategy and execution for DARZALEX.
- Translate patient, nurse, caregiver, market, and business insights into integrated plans and measurable programs.
- Shape education, activation, and support programs addressing treatment expectations, information needs, access barriers, and key moments in the patient journey.
- Improve patient experience, content effectiveness, media performance, and cross-channel engagement.
- Lead collaboration across Medical, Legal, Regulatory, Market Research and Analytics, Communications, Field, Patient Support, hematology, and agency partners.
- Evaluate program impact, guide investment decisions, optimize strategies, and contribute to annual brand and portfolio planning.
Requirements
- Bachelor’s degree required; an MBA or related advanced degree is helpful.
- At least 7 years of relevant business experience, including pharmaceutical and healthcare knowledge.
- At least 5 years of experience in Sales, Marketing, Managed Care Account Management, Pricing, related fields, or a qualified leadership development program.
- Proficiency in marketing, project management, and clear communication.
- Ability to travel up to 20%, including possible overnight and weekend travel.
Nice to have
- People leadership experience.
- Oncology experience.
- Product launch experience.
- Previous sales experience.
- Interest in emerging technologies such as AI and experience applying new tools through exploration and iteration.
Culture & Benefits
- Inclusive work environment focused on respect, diversity, and individual dignity.
- Opportunity to contribute to oncology treatments and patient-centered healthcare innovation.
- Cross-functional collaboration with internal teams, field partners, and agencies.
- Full-time professional employment.
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