Marketing Analyst (Marketing Analytics)

Location: Annecy, France; onsite, permanent full-time contract

Company

hirify.global is a mountain sports brand within Amer Sports, creating footwear, apparel, skis, bindings, and outdoor equipment with a focus on innovative and sustainable design.

What you will do

• Monitor and analyze marketing campaign performance across channels and global markets.
• Translate performance data into recommendations that improve campaign effectiveness, ROI, media allocation, and marketing spend.
• Define reporting frameworks, KPI structures, templates, and measurement standards for major marketing initiatives.
• Own the marketing test-and-learn roadmap, including A/B testing, incrementality, campaign comparisons, test design, and measurement.
• Partner with marketing, operations, regional teams, the Marketing Scientist, and the Marketing Data Manager to connect analytics, data infrastructure, and execution.
• Use SQL and visualization tools to improve dashboards, reporting methodologies, and data-informed decision-making.

Requirements

• 5–7 years of experience in marketing analytics, media planning, or performance marketing.
• Strong understanding of campaign strategy, paid media, communications, or media planning.
• Strong analytical, communication, critical-thinking, and influencing skills.
• Proficiency in SQL and experience with data visualization tools such as Power BI.
• Fluent English and professional working proficiency in French required.
• Bachelor’s or Master’s degree in Marketing, Data Analytics, Business, or a related field.

Nice to have

• Hands-on experience with Snowflake.
• Experience with Meta, Google Ads, DSPs, attribution tools, or PR monitoring platforms.

Culture & Benefits

• Work within a newly structured Marketing Analytics & Insights team.
• Collaborate across global and regional marketing organizations.
• Contribute to an inclusive environment guided by hirify.global’s values, including diversity.
• Permanent full-time employment based in Annecy.