2 дня назад
Founding Marketing Role (Healthtech)
35 000 - 70 000€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Founding Marketing Role (Healthtech): Building the marketing function for a personalized health and diagnostics startup with an accent on growth, go-to-market strategy, and brand storytelling. Focus on managing multi-channel acquisition, optimizing paid advertising and attribution, and building analytics dashboards to measure revenue and user growth.
Location: On-site in Berlin, Germany or Helsinki, Finland; remote work is not available.
Salary: €35,000–€70,000 EUR annually
Company
is an early-stage B2C healthtech startup focused on personalized health and diagnostics.
What you will do
- Define and execute multi-channel go-to-market strategies to drive revenue and user growth.
- Build brand positioning, storytelling, and the market narrative.
- Manage and optimize paid advertising across Google Ads, Meta, and LinkedIn.
- Oversee social media, partnership, and influencer marketing programs, including campaign negotiations.
- Collaborate with product, sales, design, and customer success teams.
- Manage budgets, forecast outcomes, measure ROI, and grow the marketing team.
Requirements
- 2–5 years of experience in B2C growth marketing, sales, or an adjacent field.
- Proven experience defining and executing multi-channel go-to-market strategies that drive revenue growth.
- Strong brand storytelling, positioning, analytical, testing, and optimization skills.
- Proficiency with Google Ads, Meta, and LinkedIn advertising.
- Experience with marketing analytics, attribution modeling, GA4, dashboards, and CRM integrations.
- Ability to work on-site in Berlin or Helsinki.
Nice to have
- Experience building or leading a marketing function.
Culture & Benefits
- Visa sponsorship is available.
- Opportunity to build the marketing function from scratch at an early-stage startup.
- Close collaboration with company leadership and cross-functional teams.
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