Senior Paid Media Specialist (Google Ads)

Location: Remote from Manila, Metro Manila, Philippines; working hours follow the New Zealand timezone.

Salary: Up to ₱115,000 PHP per month, with the final amount determined by the client based on skills and experience.

Company

Full-service digital marketing agency delivering performance-driven campaigns for healthcare, wellness, and other regulated industries.

What you will do

• Plan, build, launch, optimize, and scale campaigns across Google Search, PMax, Display, YouTube, Meta, and TikTok.
• Manage monthly media budgets ranging from $10K to $250K+ across multiple international client accounts.
• Develop audience strategies, creative tests, bidding approaches, and full-funnel optimizations to meet KPI and ROAS targets.
• Produce clear, consistent, and actionable performance reports for non-technical clients and stakeholders.
• Collaborate with creative, content, and web teams to improve conversion performance.

Requirements

• At least 8 years of hands-on paid media experience.
• Deep expertise in one and working knowledge of at least two of Google Ads, Meta Ads, and TikTok Ads.
• Proven experience running live campaigns in the Australian market and managing $10K–$250K+ monthly budgets while meeting performance targets.
• Strong analytical skills with proficiency in GA4, Looker Studio, or Excel/Sheets.
• Strong organization and account-management systems for handling multiple clients and deadlines.
• Availability to work across AU, US, and NZ time zones, following New Zealand working hours.

Nice to have

• Agency experience and experience across Google, Meta, and TikTok.
• Google Ads, Meta Blueprint, or TikTok Ads certifications.
• Experience in health, wellness, beauty, nutrition, or FMCG categories.
• Familiarity with Google Tag Manager, conversion tracking setup, attribution modeling, and TGA or AHPRA advertising compliance guidelines.

Culture & Benefits

• 100% remote work setup.
• New Zealand public holidays.
• Work focused on measurable performance, data, creativity, and compliance in complex regulatory environments.