Associate Customer Data Platform Product Owner Director (MarTech)

Location: Plainsboro, New Jersey, United States; 10–20% overnight travel required

Base compensation: $180,000–$210,000 annually, plus bonus and potential long-term incentive compensation or company vehicle depending on position level and company factors.

Company

hirify.global is a global healthcare company developing medicines and solutions for diabetes, obesity, rare blood and endocrine disorders, and other serious chronic diseases.

What you will do

• Lead the design, implementation, integration, and evolution of MarTech architecture supporting HCP and patient customer experiences.
• Drive Customer Data Platform, decisioning engine, journey orchestration, campaign execution, personalization, and Next Best Action initiatives.
• Gather campaign requirements and oversee CX campaign execution across marketing technology platforms.
• Lead and develop CX campaign specialists, MarTech architects, and execution experts, including employees and contractors.
• Coordinate work intake, prioritization, resource allocation, cross-functional collaboration, and vendor relationships.
• Define Adobe platform best practices, KPIs, SLAs, reporting, documentation, and continuous improvement initiatives.

Requirements

• Bachelor’s degree in Marketing, IT, Digital Marketing, or a related field; an advanced degree is preferred.
• 8+ years of total marketing experience and 5+ years in digital marketing delivery, database marketing, CRM, account management, or a related area.
• At least 3 years working with Customer Data Platforms and MarTech at a leadership level.
• Experience with Next Best Action technologies, campaign management, personalization, digital-channel data integration, and customer engagement.
• 5 years of experience with Adobe Experience Cloud, Salesforce Cloud, or other marketing automation platforms.
• Ability to manage multiple priorities, lead CX use-case development, and influence technology, marketing, sales, and other stakeholders.

Nice to have

• Advanced degree.
• Pharmaceutical industry experience.
• Knowledge of Machine Learning and/or AI in marketing.

Culture & Benefits

• Human-centered, customer-centric environment focused on experimentation, learning, and continuous improvement.
• Medical, dental, vision, life, disability, and flexible spending benefits.
• 401(k) savings plan, employee assistance program, tuition reimbursement, and voluntary insurance benefits.
• Sick time, flexible vacation, and parental leave policies.
• Inclusive recruitment process and equal employment opportunity.