6 часов назад
Content Producer, B2B
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Producer, B2B (B2B Marketing/Content): Creating multi-format marketing content, visual assets and social campaigns that support global lead generation, client engagement and Ticketmaster's B2B growth with an accent on storytelling, demand generation and content optimization. Focus on producing blogs, case studies, landing pages, email campaigns and LinkedIn content, while using AI tools, SEO practices and performance insights to improve discoverability and campaign results.
Location: Remote in the United States on the West Coast; preference for the PST time zone
Company
operates Ticketmaster, a global ticket marketplace and live event ticketing technology company serving venues, artists, sports teams and event organizers across more than 35 countries.
What you will do
- Create B2B marketing content supporting lead generation, client engagement and business growth.
- Write and edit blogs, case studies, customer stories, landing pages, email nurture campaigns, thought leadership articles and website copy.
- Develop content for global demand generation campaigns and adapt long-form materials into social posts, emails, sales materials and other digital formats.
- Create lightweight graphics, presentations and digital marketing assets using Figma, Adobe Photoshop, Canva or similar tools.
- Support Ticketmaster’s LinkedIn and B2B social presence, WordPress website updates and editorial calendar coordination.
- Use AI tools, SEO and AI search practices, and content performance metrics to improve workflows, discoverability and campaign results.
Requirements
- 5–7 years of experience creating B2B marketing content, preferably in technology, SaaS, sports, entertainment or live events.
- Excellent writing, editing and storytelling skills, with experience producing content for demand generation, lead generation or sales enablement.
- Experience with LinkedIn or other B2B social channels, content optimization and SEO fundamentals.
- Working knowledge of Figma, Adobe Photoshop, Canva or similar creative tools, plus experience with WordPress or another content management system.
- Experience using AI tools such as ChatGPT, Claude or Microsoft Copilot to support content creation and productivity.
- Bachelor’s degree in Marketing, Communications, Journalism, English or a related field, or equivalent experience; strong organization and cross-functional collaboration skills.
Nice to have
- Familiarity with Google Analytics, marketing automation platforms or content performance reporting.
- Experience creating simple graphics, presentations, social assets or short-form video.
Culture & Benefits
- Medical, vision, dental and mental health benefits, with FSA or HSA access.
- Paid time off, paid holidays, sick time and personal days.
- 401(k) program with company match and stock reimbursement program.
- Parental, caregiver, fertility, adoption, foster and surrogacy support.
- Career development programs, tuition reimbursement and student loan repayment.
- Free concert tickets, volunteer time off and crowdfunding match.
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