Senior Analyst, Verticals & Performance (AdTech)

Location: Remote role based in Toronto, Canada

Base salary: $76,000–$104,500 CAD per year, with potential eligibility for bonuses, commissions, equity awards, and benefits.

Company

hirify.global is an AI-powered programmatic advertising and marketing technology company connecting brand and performance marketing across the customer journey.

What you will do

• Execute the technical roadmap for Tier 1 projects, including development, testing, and maintenance of targeting and measurement solutions.
• Collaborate with Product, Revenue, Marketing, Business Intelligence, and Data Science teams on vertical-focused initiatives.
• Investigate reporting discrepancies and data pipeline bugs by analyzing datasets and identifying root causes with technical teams.
• Design and oversee experiments that validate hypotheses and improve marketing performance.
• Develop analytics proof-of-concepts with strategic clients and validate custom use cases for productization.
• Define performance OKRs and support campaign reporting, measurement setup, data analysis, and market research.

Requirements

• 3–5 years of experience in a technical analytics role such as Systems Analysis, Data Science, Technical Product Management, Technology Consulting, or Data Analytics.
• Practical Python experience with NumPy and Pandas for data manipulation, modeling, and workflow automation.
• SQL proficiency for retrieving and analyzing datasets from cloud-based data platforms.
• Experience with statistical analysis, predictive modeling, regression analysis, and rigorous A/B testing.
• Ability to independently manage strategically and operationally complex cross-functional projects.
• Strong business judgment, communication, and presentation skills for senior internal stakeholders and external audiences.

Nice to have

• Experience or familiarity with marketing and advertising technology.

Culture & Benefits

• Health benefits from the first day of employment.
• Competitive paid time off, including a birthday day off.
• Retirement, 401(k), and pension savings options globally.
• Work-from-home reimbursement and optional global WeWork membership.
• Mental health support, parental leave, training, onboarding, and professional development coverage.
• Access to programmatic courses, certifications, and social and team events.