Digital Marketing Specialist, Email

Location: Vancouver, Canada; three or more days per week in the office

Company

hirify.global develops technology for Earth sciences, helping organizations make better decisions about mineral resources, infrastructure, renewable energy, and environmental impact.

What you will do

• Plan and execute email and nurture campaigns, including webinar, event, product release, and client communications.
• Use Marketo to build, review, approve, and report on email activities.
• Coordinate email, paid media, SMS, and nurture programs with Field Marketing and other internal teams.
• Maintain the email marketing calendar and support broader Growth Marketing initiatives.
• Monitor program performance, prepare reports, present findings, and recommend improvements.
• Maintain data quality, troubleshoot routine marketing automation issues, and ensure timely campaign delivery.

Requirements

• 3–4 years of experience in email marketing.
• Bachelor’s degree in Marketing, Advertising, Business, Communications, or a related field.
• Experience with marketing automation platforms such as Marketo, Salesforce Marketing Cloud, HubSpot, Pardot, ActiveCampaign, or Mailchimp.
• Working knowledge of digital marketing processes, including email and list building.
• Ability to collaborate with Digital Marketing, Field Marketing, Product Management, Sales, and Customer Experience teams.

Nice to have

• Hands-on experience with Marketo.
• Experience with Google Ads, Facebook Ads Manager, or LinkedIn Campaign Manager.
• Experience using SMS capabilities or messenger applications such as WhatsApp for nurture marketing.

Culture & Benefits

• Collaborative, inclusive culture focused on open communication, ownership, and customer impact.
• Flexible working and access to office-based team events and activities.
• Paid volunteer day, employee share purchase plan in most locations, and rewards and recognition program.
• Continuous learning, career growth opportunities, wellbeing programs, and personal support resources.

Hiring process

• Apply through the company careers site.
• Accommodation is available during the recruitment process upon request.