Senior Manager, Growth Marketing

Location: Beverly, Massachusetts, United States; hybrid workplace

Company

hirify.global works with school districts, municipalities, and fleet operators to support the transition to electric fleets.

What you will do

• Own full-funnel growth strategy across Google, LinkedIn, Meta, TikTok, SEO/AEO, email, and web.
• Lead day-to-day digital agency management, including campaign direction, deliverable approval, budget pacing, and performance accountability.
• Develop paid acquisition and account-based marketing strategies for priority public-sector and fleet audiences.
• Maintain marketing data integrity across GA4, HubSpot, Looker, and advertising dashboards, turning insights into test plans and recommendations.
• Optimize website, landing pages, conversion funnels, and user experience through CRO and A/B testing.
• Build email, lifecycle, SEO, content, and AI-enabled marketing operations workflows and playbooks.

Requirements

• 7+ years of experience in growth, digital, or performance marketing with ownership of channel strategy and performance.
• Senior individual contributor experience with strong analytical and communication skills.
• Hands-on experience with Google Ads, LinkedIn Ads, Meta Ads, paid social, GA4, Looker, HubSpot, and testing frameworks.
• Experience developing full-funnel acquisition, nurture, and retention strategies.
• Working knowledge of SEO, CRO, marketing automation, and agency or vendor management.
• Experience in B2B or public-sector marketing is a plus.

Culture & Benefits

• Supportive, collaborative, and team-oriented work environment.
• Opportunity to work with innovative and forward-thinking colleagues.
• Competitive base salary with a performance-based bonus program.
• Health, vision, and dental coverage for employees and dependents.
• Generous paid time off and a 401(k) program with company match.