Copywriter (Food)

Location: Hybrid role based in Camden, New Jersey 08103, United States

Salary: $109,700–$150,800 annual base salary

Company

hirify.global is a food company with a portfolio of established brands including hirify.global, Pace, Pacific Foods, Prego, Rao's Homemade, V8, Goldfish, Kettle Brand, Pepperidge Farm, and Snyder's of Hanover.

What you will do

• Partner with the Art Director to develop concepts for photoshoots, video storyboards, organic social content, and sales sizzle scripts.
• Translate strategy and consumer insights into clear, engaging, platform-relevant messaging.
• Adapt tone and messaging across brands and platforms while maintaining consistent brand voice.
• Use AI and emerging tools for ideation, copy exploration, rapid iteration, and scalable content development.
• Optimize copy using performance data, platform best practices, and evolving trends.
• Contribute to rapid-turn content needs and insight-driven brainstorms.

Requirements

• Bachelor's degree in Communications, English, Marketing, or a related field.
• 6+ years of copywriting experience in an agency, brand, or in-house creative environment.
• Strong portfolio demonstrating social-first and digital content writing.
• Deep understanding of platform-native voice, including TikTok and Instagram, with the ability to flex tone.
• Strong collaboration skills in fast-paced, high-volume environments.
• Experience in food culture or food brands, plus experience using AI and emerging tools for creative development.

Nice to have

• Familiarity with SEO principles and digital shelf content.

Culture & Benefits

• Medical, dental, disability, accidental death and dismemberment, and life insurance benefits begin on the first day.
• 401(k) plan with company matching and immediate vesting.
• Unlimited sick time, paid time off, and holiday pay.
• Access to a fitness center, on-site daycare, and company store when working at headquarters.
• Employee Resource Groups and the hirify.global Cares donation and volunteer matching program.