Social Media Content Specialist

Location: Remote from Argentina, Mexico, Brazil, Honduras, or Costa Rica

What you will do

• Create and publish social media content from topics, briefs, company updates, data, articles, customer stories, and product updates.
• Design graphics, carousels, charts, listing cards, and other visual assets while maintaining consistent brand visuals and messaging.
• Edit short-form videos and write captions, hooks, headlines, and calls to action.
• Adapt content for Instagram, Facebook, X, LinkedIn, and TikTok audiences, then schedule and publish posts on time.
• Maintain the content calendar and monitor comments, trends, and engagement opportunities.
• Review performance data and improve content based on results.

Requirements

• Experience managing social media content for a brand, startup, or agency.
• Strong graphic design skills with Canva, Figma, Adobe Creative Suite, or similar tools.
• Experience editing short-form videos with CapCut, Premiere Pro, or AI tools.
• Strong copywriting skills and the ability to simplify complex topics.
• Good understanding of Instagram, Facebook, X, LinkedIn, and TikTok, including adapting style and tone for different platforms.
• Strong organization, attention to detail, deadline management, independent execution, and comfort using performance data.

Nice to have

• Experience in real estate, fintech, proptech, or consumer technology.
• Experience with social media scheduling and analytics tools.
• Knowledge of paid social and performance marketing.
• Experience creating or directing simple creator-style videos.
• Understanding of the U.S. real estate and home-buying process, or experience using AI tools for research, copywriting, or content creation.

Hiring process

• SparkHire video interview.
• Client interview.
• Offer stage.