Lead Product Manager, Member Experience (Alma)

Location: Hybrid role based in New York City, with office attendance 2–3 days per week at 60 Madison Avenue. Candidates must be based in the NYC metro area or able to relocate independently within 90 days of starting. Occasional travel for team off-sites is required.

Salary: $182,000–$242,000 base annually.

Company

hirify.global is an AI-native mental health company, and Alma is its marketplace helping therapists provide affordable, in-network care through business tools and a therapist directory.

What you will do

• Own product strategy and execution for top-of-funnel member growth, including acquisition and activation.
• Build a continuous testing and iteration flywheel with Growth Marketing.
• Manage and develop the martech stack for scalable, data-driven acquisition campaigns.
• Design and improve marketplace, search, directory, matching, and onboarding experiences that help users find and initiate care.
• Run high-velocity A/B tests, analyze behavioral data, and use validated insights to guide product decisions.
• Collaborate with Engineering, Design, Data Science, and Marketing to deliver conversion-optimized member experiences and integrate AI capabilities.

Requirements

• 7+ years of product management experience focused on growth, experimentation, and user acquisition.
• Consumer product experience with a track record of scaling consumer-facing or B2B2C products.
• Experience building search, marketplace, directory, and onboarding experiences.
• Hands-on experience building and optimizing a martech stack with Growth Marketing teams.
• Strong experimentation and analytical skills, including A/B testing, cohort analysis, hypothesis development, and hands-on data analysis.
• Ability to balance growth velocity with clinical integrity and user trust, influence senior stakeholders, and apply AI to automation or personalization.

Nice to have

• Marketplace experience.
• Experience with commercial partnerships or payer channels.

Culture & Benefits

• Remote-first company with a hybrid arrangement for this role.
• Medical, dental, and vision insurance, including FSA and HSA plans.
• 401(k), financial wellness benefits, and lifestyle spending support.
• Home-office and monthly work-from-home or co-working stipends.
• Flexible PTO, 12 paid holidays, family and medical leave, and one Alma Give Back Day.