Trade Marketing Manager | ESPA (Beauty & Wellness)

Location: UK, Manchester; on-site role

Company

hirify.global is a global ecommerce group operating beauty and sports nutrition businesses, including hirify.global Beauty and brands such as ESPA, LOOKFANTASTIC, Myprotein, Perricone MD and Cult Beauty.

What you will do

• Lead ESPA trade marketing activity across retail, B2B and spa channels.
• Develop retail and spa launches, seasonal campaigns, partner activations, merchandising programmes and treatment launches.
• Create programmes that increase treatment bookings, spa retail sales, partner engagement, retention and strategic account growth.
• Build therapist engagement initiatives, activation toolkits, product campaigns, education programmes and in-spa experiences.
• Develop marketing programmes and relationships with luxury hotels, destination spas, wellness clubs and hospitality groups.
• Measure campaign ROI, sell-out growth, treatment performance and brand impact, using data to optimise activity.

Requirements

• Strong trade marketing experience in beauty, wellness, luxury, hospitality or a related sector.
• Strong understanding of the spa and wellness industry.
• Experience developing and executing B2B and partner marketing programmes.
• Commercial awareness and confidence working with performance data.
• Experience managing multiple stakeholders and strategic partners, with strong project management, communication and relationship-building skills.
• Creative approach to brand activation and experiential marketing, balancing brand ambition with commercial realities.

Culture & Benefits

• Access to bespoke development programmes and an upskilling programme delivered with an industry-leading training provider.
• 25 days of annual leave plus bank holidays, birthday leave and enhanced parental pay.
• Compassionate leave, the option to buy back up to three annual-leave days and volunteer leave after 12 months.
• In-house GP appointments, a 24/7 Bupa Employee Assistance Programme, an on-site gym and on-site physiotherapy.
• Salary-sacrifice savings on personal technology, a subsidised bus pass from Manchester City Centre, staff discounts of up to 50% and an on-site staff shop.

Hiring process

• Applications are reviewed individually; responses are normally provided within 14 days.
• Reasonable adjustments are available during the recruitment process.