6 часов назад
Senior Digital Strategist, Atlantic Records (Digital Marketing)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Digital Strategist, Atlantic Records (Digital Marketing): Planning and executing artist marketing campaigns across social media, content, community building, direct-to-fan, first-party data, and creator strategy with an accent on audience growth and fan engagement. Focus on designing platform-native content ecosystems, managing influencer and creator campaigns, and using data and insights to optimize campaign performance.
Location: London, United Kingdom; minimum 4 days per week in the office
Company
is a global music company operating recording labels, music publishing, artist services, and music entertainment businesses.
What you will do
- Manage a roster of artist campaigns and deliver digital marketing strategies across social, community, direct-to-fan, and influencer marketing.
- Work with artists, managers, and US counterparts to develop end-to-end content strategies from ideation and production through distribution.
- Direct the daily management of artist social media accounts and optimize platform-native content for engagement.
- Build content ecosystems across owned social channels, headquarters, third-party pages, and fan pages.
- Develop first-party data and fan community initiatives across platforms such as Discord and Reddit.
- Lead creator collaborations, social-first content shoots, campaign tracking, reporting, and data-informed optimization across Meta, TikTok, YouTube, and Snap.
Requirements
- Significant experience in music marketing campaigns with a proven record of success.
- Strong understanding of digital marketing principles, best practices, and growth tactics.
- Deep familiarity with social media, internet culture, emerging trends, and audience engagement.
- Ability to manage multiple tasks, meet deadlines, communicate clearly, and collaborate with stakeholders.
- Data-minded approach with the ability to use data to inform marketing decisions and report on campaign progress.
Nice to have
- Experience creating or commissioning social-first content.
- Familiarity with digital marketing tools and analytics platforms.
- Label, artist management, or agency experience working directly with artists.
Culture & Benefits
- Work in a creative music environment with recording labels, artists, songwriters, and music businesses.
- Collaborate across Atlantic Records UK, marketing teams, US counterparts, artists, managers, creators, and social platforms.
- In-office collaboration is considered essential for talent development and working relationships.
- Inclusive workplace committed to diversity and equal opportunity.
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