Director of Growth Product & Monetization (AI)

Location: Remote USA

Salary: $150,000–$180,000 per year

Company

hirify.global builds family technology products including OurFamilyWizard, Cozi, FamilyWall, and Custody Navigator to help families manage routines, communication, and major life transitions.

What you will do

• Own OurFamilyWizard's growth strategy across direct-to-consumer, professional referral, and court-directed customer journeys.
• Set conversion and monetization priorities and establish shared metrics, experiment portfolios, and growth reviews.
• Connect acquisition, CAC, activation, conversion, engagement, retention, and long-term customer value with Product and Marketing.
• Lead subscription pricing, packaging, upgrade paths, price changes, and new-product monetization across app stores and the web.
• Develop professional referral growth with attorneys, mediators, therapists, custody evaluators, and courts.
• Partner with Data, AI, Marketing, and Engineering to improve experimentation, instrumentation, segmentation, lifecycle capabilities, and international expansion foundations.

Requirements

• 7–10+ years of experience building and leading consumer growth or monetization strategies with measurable full-funnel outcomes.
• Hands-on ownership of subscription pricing or packaging, including a price change, repackaging, or new-product monetization decision.
• Fluency in CAC, LTV, retention, payback, ARPU, cohort performance, data analysis, and statistical tradeoffs.
• Hands-on product management experience and technical fluency for effective collaboration with engineering teams.
• Fluency in App Store, Google Play, and web subscription mechanics.
• Must be based in the USA for this remote role.

Nice to have

• Experience with B2B2C growth, professional referral networks, international expansion, or high-trust products.
• Understanding of the current limits and near-term potential of AI optimization and personalization.

Culture & Benefits

• Purpose-driven, performance-focused, and people-first environment.
• Fully remote and flexible working environment.
• Medical coverage with 100% of the employee premium and 99% of additional family-member premiums paid.
• 401(k) match of up to 4% with immediate vesting.
• Paid parental leave, learning and development stipend, holidays, winter break, volunteer time off, and personal time off.

Hiring process

• Recruiter interview.
• Hiring manager Zoom interview.
• Team interview.