Content & Campaign Manager (B2B SaaS)

Location: Stockholm, Sweden — Hybrid

Company

hirify.global provides a SaaS wait management platform combining virtual waitlists, scheduling, real-time updates, messaging and analytics to improve customer waiting experiences.

What you will do

• Own the editorial calendar and create content for the website, blog, LinkedIn, landing pages, case studies, whitepapers, email nurture flows and campaigns.
• Develop B2B content across the buyer funnel to support lead generation, account-based marketing and outbound initiatives.
• Work with the SEO agency to turn keyword research and performance insights into content that drives organic growth.
• Guard the brand tone of voice and messaging across channels, while owning the organic LinkedIn presence and thought leadership content.
• Track content performance, optimize published work and coordinate external content production.
• Collaborate with marketing, product marketing, sales, customer success, design, web development and external agencies.

Requirements

• 5+ years of experience in content marketing, digital communication or B2B copywriting.
• Excellent writing, editing and storytelling skills in English.
• Experience creating content for websites, blogs, landing pages and social media, especially LinkedIn.
• Experience creating B2B content that supports lead generation and different stages of the buyer journey.
• Ability to combine strategic thinking with hands-on content creation and manage multiple priorities.
• Curiosity and hands-on use of AI to create, iterate and scale content.

Nice to have

• Experience in B2B SaaS or a scale-up environment.
• Familiarity with HubSpot, marketing automation and headless CMS.
• Experience collaborating with external SEO or content agencies.
• Experience with PR, including press releases or media communications.

Culture & Benefits

• Flexible working hours.
• Positive, diverse and supportive culture.
• Opportunities for professional development and ownership.
• Interesting challenges in a small marketing team.