Marketing Lead (Robotics)

Location: San Francisco, United States; on-site

Company

Develops an autonomous, zero-emissions hauler using vision-based AI to reduce freight costs across global logistics networks.

What you will do

• Develop an integrated marketing strategy across brand, product, partnerships, press, and commercialization.
• Refine messaging through customer validation, competitor research, and paid and organic channel testing.
• Track marketing performance, website conversions, attribution, engagement, and spend to improve ROI.
• Own the marketing budget, vendor relationships, external agencies, and public relations programs.
• Create technical and brand content for digital channels, events, partnerships, press, customers, and investors.
• Manage the website, newsroom, social media, SEO/GEO, marketing automation tools, and Attio CRM while supporting conferences and company priorities.

Requirements

• 7+ years of marketing experience with successful marketing and communications programs at early-stage to Series A startups.
• Ability to translate complex technical products into clear, compelling stories.
• Experience managing marketing, PR, press, creative, and media agencies or partners end-to-end.
• Direct experience developing, evolving, or stewarding brand identity, voice, and positioning.
• Eligible to work in the United States.

Nice to have

• Marketing experience in startups, hardware, deep tech, robotics, heavy-duty vehicles, electric vehicles, or autonomous vehicles.
• Established relationships with journalists, press, or industry media in technology, mobility, logistics, or robotics.
• Experience building marketing functions, processes, or brands from an early stage.
• Familiarity with digital marketing, content, analytics, and marketing automation tools.

Culture & Benefits

• Full-time, on-site role within a close-knit team of autonomous-vehicle industry veterans and innovative thinkers.
• Work on autonomous freight technology and zero-emissions transportation.
• Marketing initiatives support growth, commercialization, fundraising, public image, and hiring.

Hiring process

• Artificial Intelligence tools may be used to compare qualifications with the job description during interviews.
• Human reviewers assess AI output and make the final hiring decision; candidates may have a legal right to opt out.