Senior Product Marketing Manager (SaaS)

Location: Remote from the UK

Company

hirify.global provides Merchant of Record payment infrastructure for digital product companies, serving more than 6,000 software sellers across 245 territories.

What you will do

• Own differentiated positioning and messaging for core product areas across websites, sales collateral, campaigns, and executive communications.
• Lead end-to-end go-to-market strategy for major product launches, including discovery, segmentation, launch planning, and post-launch measurement.
• Create sales enablement assets such as pitch decks, battlecards, objection-handling guides, demo narratives, and ROI tools.
• Run customer research and competitive intelligence programmes to inform messaging, product strategy, and roadmap prioritisation.
• Define measurement frameworks and use pipeline, win/loss, content adoption, deal velocity, and revenue signals to prove commercial impact.
• Build AI-assisted workflows for research, message testing, content creation, and repeatable product marketing tasks while mentoring junior PMMs.

Requirements

• 8+ years of experience in B2B SaaS product marketing, ideally in payments, fintech, or developer/platform tooling.
• Strong storytelling and writing skills, with the ability to explain complex technical concepts to technical and business buyers.
• Proven ability to connect positioning and go-to-market strategy to pipeline, revenue, retention, and other measurable commercial outcomes.
• Experience influencing Product, Sales, and Marketing leaders, managing complex workstreams autonomously, and running customer research.
• Data-fluent approach, including experience with PMM dashboards, commercial analysis, and tools such as Salesforce, Amplitude, or similar.
• Practitioner-level experience with AI tools, agents, agentic workflows, and prompt engineering.

Culture & Benefits

• Remote-first digital working environment with access to company hubs.
• Unlimited holidays.
• Four months of paid family leave regardless of gender.
• Annual learning fund, regular internal and external training, and ongoing development opportunities.
• Transparent, collaborative, respectful, and inclusive culture with workplace accommodation support.