Senior Data Scientist, Web/Marketing Analytics

Location: Full-time, in-office position based at hirify.global' NYC headquarters in Downtown Manhattan, New York, United States.

Salary: $121,400–$161,800 USD per year base pay range for New York State, inclusive of New York City. Total compensation may also include a bonus, equity awards, and benefits.

Company

hirify.global creates large-scale interactive entertainment experiences and game titles.

What you will do

• Define and document measurement specifications and web tracking requirements with website partners.
• Work with stakeholders to identify needs and translate them into actionable data analyses.
• Develop web and player insights for marketing leadership at campaign level.
• Standardize analytics tracking and architect scalable tracking infrastructure.
• Test and validate web analytics data, identifying data issues and solutions with technical teams.
• Build reports and dashboards by combining web, game, and business data, and communicate insights through data storytelling.

Requirements

• Bachelor's degree in a quantitative field such as Computer Science, Statistics, Applied Mathematics, Operations Research, or Business Intelligence.
• 6+ years of experience in web data analysis.
• 3+ years of hands-on experience with web technologies, including JavaScript, HTML, CSS, and HTTP requests.
• 3+ years of experience querying databases with SQL and/or PySpark.
• Experience building visualizations with business intelligence tools such as Google Data Studio or Tableau.
• Proficiency with Google Analytics 4 or an equivalent web analytics tool, Google Tag Manager or an equivalent tag management system, and database environments such as BigQuery and Databricks.

Nice to have

• Passion for gaming.
• Applied statistics and A/B testing experience.
• Experience with Paid Media, Email, Social, SEO, AEO, or E-commerce data.
• Ability to take objectives from conceptualization through execution independently.
• Commitment to data excellence, scalability, and collaborative work.

Culture & Benefits

• Collaborative analytics work with stakeholders across the organization.
• Projects directly influence player experiences.
• Opportunity to work on data products, models, reports, analyses, and machine learning applications.
• Total compensation may include bonus, equity awards, and medical, financial, and other benefits.
• Reasonable accommodations are available for qualified applicants and employees with disabilities.

Hiring process

• Submit a resume and cover letter demonstrating the required skills.
• If selected to proceed, a recruiter will explain the next steps and guide the candidate through the process.