37 минут назад
Associate Marketing Enablement Lead (Next Best Action Decisioning)
75 000 - 137 500$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Associate Marketing Enablement Lead (Next Best Action Decisioning) (Marketing Decisioning): Operationalizing a marketing decisioning engine that delivers personalized, real-time customer engagement across channels with an accent on work prioritization, workflow improvement, governance, and risk management. Focus on coordinating Actions, Treatments, and Campaigns, assessing request complexity, planning capacity, and improving scalable marketing activation processes.
Location: Marketing Hub, Pittsburgh, Pennsylvania; in-office position
Salary: $75,000–$137,500 per year
Company
is a financial services company focused on delivering customer experiences through coordinated banking and marketing operations.
What you will do
- Coordinate planning, prioritization, execution, and oversight of Actions, Treatments, and Campaigns for the Next Best Action decisioning engine.
- Assess new work requests, determine complexity, plan capacity, and communicate prioritization decisions to stakeholders.
- Identify bottlenecks and improve marketing workflows, tools, processes, and ways of working using data analysis, metrics, and process modeling.
- Execute complex marketing campaigns and activation initiatives across 1:1, physical, sales, and other channels.
- Maintain marketing governance routines, quality standards, controls, and risk-management practices.
- Support Business Owners with marketing technology platforms and coordinate with Product Owners and Technology partners.
Requirements
- Bachelor’s degree or a comparable combination of education, certifications, and experience.
- 3+ years of relevant or direct industry experience.
- Knowledge of business process improvement, marketing functions, and marketing systems.
- Strong communication, collaboration, decision-making, critical-thinking, organizational, and problem-solving skills.
- Curiosity, systems thinking, pattern recognition, comfort with ambiguity, and learning agility.
- Must be able to work in-office in Pittsburgh, Pennsylvania; employment visa sponsorship and STEM OPT participation are not available.
Culture & Benefits
- Inclusive workplace culture centered on customer focus, collaboration, accountability, and risk management.
- Medical, prescription, dental, vision, life insurance, disability protection, and Health Savings Account options.
- 401(k) matching, pension, stock purchase plans, dependent care reimbursement, and backup child and elder care.
- Educational assistance, wellness programs with financial incentives, and selected fully paid education programs.
- Paid parental leave, up to 11 holidays, 9 occasional absence days, and 15–25 vacation days depending on career level and service.
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