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5 дней назад

Digital Marketing Manager (FinTech)

60 000 - 70 000GBP
Формат работы
hybrid
Тип работы
fulltime
Английский
b2
Страна
UK
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Digital Marketing Manager (B2B FinTech): Building and optimizing paid and organic LinkedIn campaigns alongside Google PPC/Display activity, ABM programs, lead pipelines, and marketing performance reporting with an accent on hands-on campaign execution, copywriting, and data quality. Focus on managing end-to-end digital acquisition, matching target accounts, improving lead follow-up, and turning performance insights into action.

Location: Remote-first within the United Kingdom, with occasional travel to London for team and sales days

Salary: £60,000–£70,000 per year, plus discretionary bonus, pension, and wellbeing fund

Company

A fast-scaling B2B fintech platform expanding its product offering and growing internationally.

What you will do

  • Build, launch, monitor, and optimize paid campaigns across LinkedIn and Google PPC/Display.
  • Own the organic LinkedIn channel and company page, including content planning and copywriting.
  • Build target account lists and manage account matching for ABM campaigns with Sales.
  • Own the marketing leads pipeline, including qualification, assignment, follow-up, and reactivation campaigns.
  • Consolidate marketing performance reporting, identify data gaps, and turn insights into action.
  • Manage daily execution with an established external agency while using AI tools to improve workflow and research.

Requirements

  • Strong hands-on paid digital marketing experience, with LinkedIn as a core specialization.
  • B2B experience in financial services or fintech, with an understanding of treasurers, CFOs, and finance leaders.
  • Experience executing campaigns end to end, including setup, audience building, ad copy, and organic content.
  • Excellent copywriting and content skills beyond short-form paid search copy.
  • Analytical mindset with experience owning reporting and identifying data quality issues.
  • Self-starting approach, confidence working remotely, and ability to build relationships across teams, especially with Sales.

Culture & Benefits

  • Remote-first working environment with occasional in-person team and sales days in London.
  • Stable and supportive leadership structure with reporting to the CMO.
  • Opportunity to work in a fast-moving, evolving fintech business.
  • Discretionary bonus, pension, and wellbeing fund.

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