Research Analyst (Media Analytics)

Location: New York, NY, United States; hybrid schedule with a minimum of four days per week in the office. Must have unrestricted work authorization in the United States.

Salary: $65,000–$80,000 yearly

Company

Media and entertainment company operating television, news, sports, streaming, film, theme park, and consumer entertainment brands.

What you will do

• Create and maintain station sales inventory and estimates using Nielsen and Comscore ratings across NBCU Local properties and markets.
• Analyze audience and consumer data to support more than 200 sellers and respond to 40–50 ad hoc sales requests per week.
• Support more than 30 local stations and provide backup for market research leads.
• Monitor emerging measurement methods and manage the impact of new data on inventory systems.
• Help develop future sales systems and improve workflows involving Nielsen and Comscore.
• Collaborate with Sales Operations on system testing and create insights and presentations for advertisers and agencies.

Requirements

• Bachelor’s degree or equivalent work experience.
• Significant interest in research, advertising, or media.
• Understanding of the television industry, ratings, and sales.
• Basic knowledge of Nielsen and Comscore data.
• Advanced Microsoft Excel skills, including pivot tables, lookups, macros, and formatting.
• Willingness to work in New York, NY, with unrestricted US work authorization.

Nice to have

• Experience creating and supporting station sales estimates in systems such as Donovan/MediaOcean, Wide Orbit Media Sales, MediaLine, or Strata.
• Familiarity with Nielsen Local TV View, Nielsen National TV View, NPower, Scarborough, Simmons, POLK Automotive, or Kantar.
• Strong writing, presentation, analytical, organizational, and problem-solving skills.
• Interest in television and media with motivation to develop further research skills.

Culture & Benefits

• Full-time employment with a hybrid work arrangement.
• Medical, dental, and vision insurance.
• 401(k), paid leave, and tuition reimbursement.
• Additional employee discounts and perks.

Hiring process

• External candidates may be required to attend an in-person interview at an hirify.global location before a hiring decision.