обновлено 7 дней назад
Regional Marketing Manager (APAC)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Regional Marketing Manager (APAC): Developing and executing regional marketing and communications plans for APAC markets with an accent on integrated campaigns, PR, and stakeholder management. Focus on translating global strategy into locally relevant narratives for China, Japan, and other priority markets.
Location: Must be based in Shanghai, China (Hybrid: 2 days in office per week)
Company
is a global leader in navigation and mapping technology, currently engineering the world's first real-time map for car manufacturers, enterprises, and developers.
What you will do
- Develop and execute regional marketing and communications plans for APAC, ensuring global priorities are adapted for China, Japan, and other markets.
- Lead integrated campaigns including external events, partner activations, media briefings, and customer engagement.
- Coordinate social and digital activations across regional channels such as LinkedIn and WeChat.
- Partner with Sales, Product, and Communications teams to align customer messaging and go-to-market activities.
- Build and maintain relationships with automotive OEMs, technology partners, and media stakeholders.
- Track and analyze the impact of marketing activities using benchmarks to drive continuous improvement.
Requirements
- Must be based in Shanghai.
- Strong experience in integrated marketing, communications, PR, and events, ideally in B2B technology or automotive sectors.
- Fluent in English and Chinese.
- Ability to translate global strategy into local action with cultural sensitivity to APAC markets.
- Experience managing agencies and measuring campaign impact against commercial goals.
- Strong organizational skills with the ability to manage multiple stakeholders and projects across time zones.
Nice to have
- Additional language skills in Japanese.
Culture & Benefits
- Hybrid work policy: 2 days in the office, 3 days flexible.
- Personal development budget and paid learning days with access to O’Reilly and LinkedIn Learning.
- Enhanced parental leave and paid leave for volunteering.
- Home office setup budget and monthly allowance.
- Competitive holiday plan plus an extra day off for your birthday.
- Inclusive global culture with over 80 nationalities.
Hiring process
- Application screening.
- Assessments and interviews.
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