7 дней назад
Lead - Digital Copywriter
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Lead - Digital Copywriter (Digital Storytelling): Creating high-converting product copy and brand stories across on.com, including PDPs, CRM, and membership communications, with an accent on UX, customer journeys, and channel best practices. Focus on translating product innovation and brand strategy into clear messaging, shaping member experiences, and testing digital copy to improve customer impact.
hirify.global">Locati:
hirify.global">Company
is a sportswear brand focused product innovati, performance, athletes, communities, and premium brand storytelling.
What you will do
- Create high-cverting product copy and brand stories across .com, including product detail pages, CRM, and membership communicatis.
- Translate brand strategies and creative briefs into compelling copy across the digital customer journey.
- Use csumer and user-journey insights to create intuitive, engaging digital experiences.
- Develop tailored messaging, exclusive-drop communicatis, and loyalty ctent for the member ecosystem.
- Collaborate with Product Marketing, CRM, Digital, E-commerce, Brand, and project management teams to maintain csistency across touchpoints.
- Refine digital copy, formats, and guidelines through ctinuous testing and learning.
Requirements
- 7+ years of digital copywriting experience in sportswear, premium fashi, or luxury fashi.
- Deep expertise in copywriting for email, landing pages, push notificatis, product detail pages, and membership programs.
- Strg understanding of UX, customer journeys, and digital storytelling across the funnel.
- Ability to set creative standards, challenge briefs, and communicate creative ratiale clearly.
- Ability to translate product innovati, technical features, and performance benefits into clear, human messaging.
- Self-driven, collaborative, and able to own work from brief through delivery.
Culture & Benefits
- Collaborative work across Digital, Brand, Product, Marketing, E-commerce, and CRM.
- Envirment built around healthy challenge, creative ownership, and ctinuous improvement.
- Focus creating premium, csistent brand experiences for digital customers and members.
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