Lead Copywriter (Medical)

Location: On-site presence required; candidates should be located not far from Toronto, Canada.

Company

hirify.global provides technology-led healthcare solutions that help healthcare organizations become future ready, with a focus on pharmaceutical marketing and digital health.

What you will do

• Create evidence-based promotional medical content for healthcare professionals and patients across websites, eDetailers, webinars, emails, social media, brochures, videos, and sales enablement materials.
• Translate complex scientific and clinical data into clear, engaging, audience-specific messaging aligned with brand and omnichannel marketing strategies.
• Develop SEO-optimized content and interactive digital experiences, including mobile apps, AI-driven chatbots, virtual events, and personalized content journeys.
• Collaborate with Medical Affairs, Brand, Sales, Medical, Legal, Regulatory, design, UX, and digital marketing teams.
• Support regulatory approvals and ensure accurate referencing of scientific literature and clinical guidelines.
• Monitor engagement metrics and update content based on new scientific data, market trends, and HCP and patient feedback.

Requirements

• Bachelor’s or Master’s degree in Life Sciences, Pharmacy, Medicine, or Journalism with a medical writing focus.
• 5+ years of experience in medical content writing for pharmaceutical marketing, healthcare communications, or a healthcare advertising agency.
• Experience creating content for both healthcare professionals and patients in omnichannel marketing.
• Strong understanding of clinical research, scientific writing, pharmaceutical promotional guidelines, and regulatory requirements.
• Native English proficiency is mandatory.
• Mandatory PAAB experience, including knowledge of regulations and requirements for successful PAAB submissions.

Nice to have

• Advanced degree such as PhD, PharmD, or MD.
• Experience with Rx pharmaceutical brands in a healthcare advertising agency.
• Knowledge of cardiology, endocrinology, oncology, or rare diseases.
• Exposure to US and EU markets and their approval processes.
• Experience with SEO, UX writing, social media marketing, email automation, CMS, CRM platforms, Veeva, Salesforce, and analytics tools.

Culture & Benefits

• Work on pharmaceutical brands with a medical marketing team.
• Contribute to digital health and omnichannel content strategies.
• Collaborative, growth-oriented environment with exposure to global campaigns.
• Inclusive workplace committed to equal employment opportunities and diversity.