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Content Strategist & Copy Manager (English)
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TL;DR
Content Strategist & Copy Manager (English) (Fashion Ecommerce): Developing campaign concepts, creative territories, and on-brand copy across social, CRM, performance marketing, offline, and integrated campaigns with an accent on luxury fashion, cultural relevance, and consistent tone of voice. Focus on translating strategic briefs into creative frameworks, collaborating across design and production, and shaping messaging for multinational audiences.
Location: Paris, France; hybrid model with typically 2 days remote per week
Company
is a technology-driven fashion marketplace enabling people to buy and sell luxury fashion more sustainably through circularity.
What you will do
- Develop campaign concepts and creative territories rooted in brand strategy and business objectives.
- Write on-brand copy for social, CRM, performance marketing, offline, and creative campaigns.
- Translate strategic briefs into creative frameworks for designers, producers, and channel leads.
- Own the brand tone of voice and contribute to positioning, naming, and messaging hierarchy.
- Collaborate with designers, art directors, video producers, and the Product Copywriter across the full creative output.
- Support junior creatives and cross-functional partners through feedback, guidance, and creative leadership.
Requirements
- 3–5 years of experience in content strategy or marketing copywriting.
- Native or bilingual English and experience writing US English copy suitable for localization across multinational audiences.
- Portfolio demonstrating both strategic thinking and executional copywriting craft.
- Deep understanding of the luxury landscape and ability to write across social, editorial, performance marketing, and UX-focused CRM contexts.
- Experience working in Figma and familiarity with Contentstack, Braze, or similar tools.
- Strong collaboration skills and confidence presenting, defending, and refining creative ideas.
Nice to have
- French, German, or Italian language skills.
Culture & Benefits
- Purpose-driven work focused on circularity, reducing waste, and extending the life of luxury items.
- Global products used by millions of people across more than 70 countries.
- International environment with colleagues representing more than 50 nationalities.
- Flexible hybrid working with trust and autonomy.
- Learning budget, continuous feedback, bonus, health coverage, lunch vouchers, Gym-Pass, and location-dependent legal benefits.
- Two paid days per year to support a cause of choice.