3 часа назад
Senior Manager, Marketing Operations (HubSpot Expert)
124 000 - 170 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Marketing Operations (HubSpot Expert) (Marketing Automation): Developing and managing marketing automation systems that guide users from their first web session to becoming customers, with an accent on campaign automation, CRM integration, and funnel optimization. Focus on configuring HubSpot and related platforms, improving lead generation and conversion, and analyzing performance across marketing and sales workflows.
Location: Hybrid role based out of the Culver City, California office, with three days per week in the office.
Salary: $124,000–$170,000 USD annually.
Company
is building an AI platform for wealth professionals and partnering with financial advisors to improve the accessibility and quality of financial advice.
What you will do
- Develop and implement marketing automation strategies supporting growth objectives.
- Configure and manage HubSpot, Chili Piper, WordPress, Outreach.io, Appcues, Amplitude, Tableau, and similar platforms.
- Build automated campaigns for key customer segments and personas in collaboration with marketing, sales, and product teams.
- Optimize lead generation, nurturing, conversion, and marketing and sales funnel workflows.
- Integrate marketing automation platforms with Salesforce and maintain accurate lead, opportunity, and customer data.
- Document processes, monitor performance metrics, recommend improvements, and train teams on campaign setup, segmentation, and A/B testing.
Requirements
- 5+ years of experience in marketing automation, marketing operations, or related roles.
- Experience with B2B marketing principles and strategies.
- Strong analytical, project management, communication, and creative problem-solving skills.
- Proficiency with Salesforce, including data management and CRM integration.
- Technical aptitude with Salesforce, HubSpot, Marketo, Pardot, or similar tools.
- A B.A. or B.S. degree in marketing, business administration, communications, advertising, or a related field is preferred.
Nice to have
- Experience in B2B financial services, fintech, or SaaS.
- Certification in relevant marketing automation platforms.
Culture & Benefits
- Benefits include medical, dental, and vision insurance.
- 401(k) plan with a 4% match and immediate vesting.
- Competitive pay and equity for eligible positions.
- Sixteen weeks of paid parental leave after one year of employment.
- Professional development opportunities, an employee mobility program, and an annual learning and development budget.
- One month of work from anywhere per year, except for a few countries, plus additional employee and financial guidance programs.
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